
The MediaTrust PerformanceExchange (MTPX) is a premium real-time cpc bid exchange for performance marketing that “connects quality clicks to conversions”.
MTPX connects direct response advertisers to quality consumers in education, insurance, personal finance and senior living in premium email, managed content and search media channels
If you’ve been a part of the performance marketing space for any period of time you’ve surely run across Murray Newlands’ blog. In addition to his blog leadership, Murray has also co-founded a company called “Influence People” that holds social media events around the world to educate people on best practices of using emerging channels.
We caught up with Murray a few weeks ago to get his take on some everyday situations that companies may find themselves in with the social web.
Murray Newlands Resource Links: Blog : Influence People : Twitter : Facebook